Stacey Homan

About Stacey Homan

I’m a senior marketing leader with 20+ years of experience spanning financial services and the medical device industry. I bring a unique blend of strategic vision, technical expertise, and people-first leadership to drive growth, elevate brand presence, and deliver measurable results.In my current and recent roles, I’ve led marketing for complex B2B lines of business, where I’ve built and executed integrated campaigns, launched national brand initiatives, and pioneered lead generation strategies that have supported consistent year-over-year growth. A core focus of my leadership is talent development. I’m passionate about building strong teams by helping individuals grow their skills, gain visibility, and chart their own career paths.Earlier in my career, I held several Marketing Communications roles in the medical device space, where I helped modernize traditional marketing functions through digital transformation. I led brand messaging, content development, and compliant promotional strategies for Class II and devices, while managing global tradeshows, launching digital platforms, and implementing CRM and marketing automation systems.Whether leading cross-functional teams, building brand frameworks, or aligning marketing with business strategy, I’m driven by innovation, collaboration, and a commitment to helping both businesses and people grow.

Experience

1. VP, Senior Marketing Manager, Campaign Delivery

   Fifth Third Bank

   Jun 2025 — Present · Cincinnati, OH, US

   In this role, I lead a team of six marketers responsible for executing multi-channel campaigns across several key lines of business, including Commercial Payments, Commercial and Investment Banking (CIB), Wealth and Asset Management (WAM), Regional Marketing, and Retail Banking. Together, we translate line-of-business strategies into marketing programs that drive growth, support product lines, and elevate brand visibility. I prioritize talent development, actively mentor emerging leaders, and foster a collaborative, results-driven culture that encourages innovation and accountability. My experience in financial services marketing allows me to connect strategy with execution and help teams deliver meaningful impact.

Education

• Ohio University

  BS, History & Political Science Secondary Education

  1996 — 2001

Skills

• Start-Ups
• Sales
• Email Marketing
• Marketing
• Product Launch
• Online Advertising
• Digital Marketing
• Marketing Automation
• Marketing Communications
• Leadership
• Lead Generation
• Medical Devices
• Project Management
• Marketing Operations
• Sales Operations
• Cross-Functional Team Leadership
• Marketing Strategy
• Salesforce.com
• Marketing Analytics
• Advertising
• Management