Stacey Finkel
Head Of Brand Marketing
- Role
- Head of Brand Marketing at Drowl
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Stacey Finkel
Award-winning Senior Marketing and Communications Executive with 15+ years of experience in corporate and start-up environments. A top performer with success designing/implementing multi-faceted global strategies to develop/grow business opportunities for industry-leading companies and subscription services. Deep experience in developing brands, utilizing PR strategies, creating content that tells the company story, acquiring customers, managing events, co-marketing, and media placements to grow market positions in competitive markets. I’m consultative and creative with a solution-centric attitude. • Launched first ever U.S. Zoosk TV campaign and grew the brand awareness and revenue 4X. • Doubled year-over-year media impressions at both Looxcie and Weebly and secured placements in the Wall Street Journal, USA Today, TechCrunch, PCMag.com and more. • Managed the creative and production of 27 TV spots for 12 countries and brought the project in at 8% under budget. • Saved EarthLink over $1MM in print costs/year by negotiating a quarterly print bid for the insert channel. • Key player in turning around five-state territory, gaining 40K HBO subscribers in two months to hit goals. Special Skills: Brand Development * Marketing * Public Relations * Agency - Vendor - Client Relations * B2B * B2C * Media Buying * Content Development (Videos, Online Ads, TV, Radio, Print, Emails, and Sales Collateral)* Social Media Marketing * Partner Marketing * Direct Marketing * App Marketing * Retention & Loyalty Marketing * Strategic Development * Product Launches * Acquisition & Retention * User Experience * Customer Segmentation & Modeling * Analytics & Testing * Event Management
Experience
Head of Brand Marketing
Jan 2019 — Present
DrOwl is a HIPAA-compliant, secure platform that empowers patients to have a better understanding of their health which can help lead to better care and outcomes. Healthcare records belong to the patient. Users can download the DrOwl app and access their medical records for free. Connect to the VA, Medicare, and thousands of other medical providers and receive an accessible, searchable Patient Portal, where you can combine health records from different sources into one easy-to-understand resource. Share everything on-demand with caregivers, providers, and family members as needed. Plus, save up to 80% off of your prescriptions. One health record, infinite uses.
Education
San Francisco State University
Bachelor of Arts, Psychology
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