Stacey Desantis
Content Marketing Manager @Home Hardware Stores Limited
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WORK HISTORY
Content Marketing Manager @Home Hardware Stores Limited
St. Jacobs, ON, CA
Developed and led high-impact content strategies that elevated private brands and banner marketing, improving customer engagement and overall brand consistency- Guided a multidisciplinary team to deliver cohesive digital, print, and social content that contributed to measurable gains in traffic and conversions- Introduced a performance-reporting framework that clarified impact and informed strategic refinements across campaigns- Oversaw social and content programs that achieved 35% growth in reach and a 50% increase in engagement, strengthening the brand’s digital footprint.
EDUCATION
Niagara College, Welland
Diploma, Broadcasting, Radio, Television & Film
Centennial College
Web Development, Web/Multimedia Management and Webmaster
SKILLS
ABOUT STACEY DESANTIS
I’m a strategic marketing and content leader with 20+ years of experience shaping brand narratives, guiding high-performing teams, and developing content ecosystems that drive measurable growth. I’m known for combining clear strategic thinking with calm, steady leadership—ensuring teams move with purpose, brands communicate with clarity, and audiences stay engaged.My work centers on building strong content foundations: scalable workflows, insight-driven planning, and integrated strategies that strengthen reach and influence across digital, social, and traditional channels. I thrive in environments where collaboration, creativity, and strategic structure come together to create meaningful results.Recently, I’ve led content strategy for Home Hardware’s banners and private brands, delivered double-digit gains in digital engagement, and built reporting frameworks that transform data into actionable direction. Across previous roles, I’ve driven digital growth, established media partnerships, managed multi-brand storytelling, and supported communications for major corporate and educational organizations.I’m motivated by work that connects people, strengthens brands, and brings clarity to complex ideas. Most of all, I’m passionate about leading teams—helping them do their best work, stay aligned, and build lasting impact.
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