Stacey Balsley
Winter Products Manager, ASM, at Reinders, Inc.
- Role
- Product Manager at Reinders, Inc
- Location
- Waukesha, WI, US
- LinkedIn followers
- 500 followers
About Stacey Balsley
Strategic business professional with 25+ years of experience successfully leading, managing and driving sales growth, planning and implementing events and marketing plans in both non-profit and for-profit organizations. I create tailored programs with measurable deliverables relevant to all stakeholders. Skills:• Strategic planning and development• Internal, corporate and executive communications• Product pricing and positioning strategies• Adept with CRM and ERP systems• Training sales team• Marketing• Steward of the brand and organizational culture• Lead/demand generation• Cross and up-sell• Vendor development, relations, negotiations • Building/growing strategic partnerships• Writing/editing• Excellent presentation skills• Event planning/execution
Experience
Product Manager
Aug 2021 — Present · Sussex, WI, US
Manage a diverse line of products that meet traditional winter management needs and those serving the paradigm shift to less usage of chlorides. Create and adhere to a department mission that directs annual strategic planning. Vet and maintain strong vendor relations. Establish pricing, conduct product training, and provide sales support to achieve annual sales and profit goals. Partner with Marketing and Web Admin to develop and implement promotional pieces, online sales, sponsorships, and public relations. Identify and cultivate large volume customers. Continually improve my knowledge through professional association training opportunities, internal sales team insights and suggestions, candid conversations with industry leaders.
Education
Trinity University
BA, Communications/Public Relations
Skills
- Event Planning
- Business Development
- Sales Management
- Trade Shows
- Display Advertising
- Customer Retention
- Creative Brainstorming
- Customer Service
- Direct Sales
- Sales
- Marketing
- Marketing Communications
- Customer Satisfaction
- Training
- New Business Development
- Event Management
- Fundraising
- B2b
- Integrated Marketing
- Small Business
- Time Management
- Budgets
- Entrepreneurship
- Cold Calling
- Project Responsibility
- Strategic Planning
- B2b Marketing
- Advertising
- Display Concepts
- Lead Generation
- Integrity
- Team Building
- Public Relations
- Networking
- Listening
- Graphic Design
- Account Management
- Concepts
- Budgeting
- Strategic Partnerships
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