Shayla Smith

About Shayla Smith

With over 10 years of experience in management, marketing, business development, and sales, I am a passionate and results-oriented professional who enjoys connecting with potential clients and creating new business opportunities. As a Business Development Representative at CallTower, I leverage my skills and knowledge to generate quality leads and appointments for the company\'s unified communications and contact center solutions. My role involves researching and reaching out to prospects via social media, email, and phone, using tools such as LinkedIn Sales Navigator and ZoomInfo to expand my territory and network. I also collaborate with Account Executives and Marketing to develop and execute effective outbound strategies and campaigns, aligning our efforts to maximize outreach and conversions. Additionally, I use Salesforce to track and update data, providing valuable insights to support informed decision-making. I am committed to delivering excellence and value to the organization and the customers, and I constantly seek new ways to improve our sales processes and outcomes.

Experience

1. Business Development Representative

   CallTower

   Oct 2022 — Present

   As an International Business Development Representative at CallTower, I am the initial contact for potential clients. I introduce our services, answer initial questions and set appointments for them to speak to one of our specialists. I\'m also responsible for attracting new clients and developing new relationships to support future business.*Converting leads *Prospect and account research, social media messaging, email messaging, and outbound calling *Grow territory by adding new contacts and accounts using tools such as LinkedIn Sales Navigator & ZoomInfo.*Complete tasks related to Outbound Lead Generation including conducting account research, prospect research, and reaching out to prospects via email, cold calls, and social media messaging *Growing my network on LinkedIn and leveraging it to find and convert leads *Working with Account Executive(s) on outbound strategies *Working with Marketing Campaigns *Inputting and updating data in Salesforce

Education

• Prairie View A&M University

  Bachelor of Business Administration - BBA, Finance