Sapnil Shubham

Assistant Manager – Data Science & Analytics | Data Science Consulting | Advanced Analytics | Business Strategy | Marketing Mix Modeling | Pricing & Forecasting | CPGR Consultant | WNS Group

Role
Assistant Manager - Data Science & Analytics at The Smart Cube
Location
Gurugram, HR, IN
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Sapnil Shubham

Helping CPG and retail leaders make smarter revenue decisions through advanced analytics…

Experience

  1. Assistant Manager - Data Science & Analytics

    The Smart Cube

    Jan 2025 — Present · Noida, IN

    Impact: Delivered measurable marketing ROI improvements through analytics automation and simulator-based investment optimization.• Designed and implemented a Power BI-based Marketing Mix Modeling Simulator, leveraging regression outputs to enable dynamic scenario planning and media investment optimization.• Delivered what-if simulations on marketing spend changes, improving forecast accuracy and enabling data-driven investment allocation across ATL, BTL, and trade channels.• Partnered with consulting teams to translate analytical outputs into strategic recommendations for marketing efficiency and ROI improvement.

Education

  • Bengal College of Engineering and Technology (BCET), Durgapur

    Bachelor of Technology - BTech, Mechanical Engineering

    2015 — 2019

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Sapnil Shubham — Assistant Manager - Data Science & Analytics at The Smart Cube in Gurugram, HR, IN | Unifers