Srushti M Dashpute

About Srushti M Dashpute

I’m a MS Marketing Analytics graduate from Simon Business School, driven by a strong interest in programmatic advertising, digital media, and paid media strategy, and how data can be used to improve advertising performance and media decision-making.I’m building hands-on experience across programmatic and digital media campaigns, with a solid understanding of the AdTech ecosystem, including DSPs, audience targeting, campaign pacing, and performance measurement.As part of my capstone project, I analyzed advertising concepts using survey data in Excel to evaluate message effectiveness and support data-backed advertising recommendations. Through Simon Vision Consulting, I advised a public library’s leadership by translating complex reporting data into clear, business-focused insights that supported strategic decision-making. Previously, as a Marketing Coordinator, I managed multi-channel digital campaigns to promote large-scale sporting events, contributing to increased participation and improved digital engagement.What keeps me excited about advertising is the mix of structure and experimentation by using data to guide decisions, testing ideas in real time, and refining strategies based on what actually works. I’m looking to grow in roles where curiosity is encouraged, learning is continuous, and impact is measured by results, not assumptions.

Experience

1. Facebook Advertising Specialist

   Rukundo International

   Mar 2026 — Present

Education

• Savitribai Phule Pune University

  Bachelor of Commerce - BCom, Business/Commerce, General

• Savitribai Phule Pune University

  Master of Commerce, Business Administration

• Savitribai Phule Pune University

  12th, Business/Commerce, General

• Ashoka Group of Schools

  10th

  2015 — 2016

• University of Rochester - Simon Business School

  MS Marketing Analytics