Thirumalaa Srinivas
Director, Design Systems Engineering @ Visa🫶🏼 Building Design Systems and Ecosystems for Devs & Designers 🫶🏼 A11y | Design Infrastructure | DevEx | UI AI | Dev Advocacy | DevRel | Community Support 🫶🏼
- Role
- Director, Design Systems Engineering at Visa
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Thirumalaa Srinivas
Ask me about Design Systems, Design Engineering, Dev Experience, or anything Tech, Code, Design or Art!
Experience
Director, Design Systems Engineering
Aug 2022 — Present
Lead Visa\'s Design System/Accountable for the program\'s vision, direction, scope, roadmap and success. Supporting the growing community of developers and designers through various engagement models./Cross-Functional Leadership/Leading the program’s efforts across various disciplines in Engineering, A11y, Design, Content, Research, Strategy and Ops. Experienced in managing directs, managers and cross-functional teams./Customer Obsession/Ensuring user success, adoption, ROI, impact through research, surveys, analytics, office hours, edu sessions, support channels and contribution models. Accountable to meet product demands, by evolving with technologies and feedback, and aligning cross-functional efforts./Culture & Growth/ Cultivated a “be-bold, move-fast” culture, empowering team’s balance of execution vs experimentation.Starting from a shared folder, built a high-impact program recognized for performance and process agility.Ensuring team’s balanced bandwidth, career development, performance management and mentorship responsibilities./Investment Platform/Evolved the Design System into an investment platform that meets the needs of product and feature teams, working with the customer base of the community./Assets & Value/Providing value with 4 code libraries across CSS, React, Angular and Flutter (iOS/Android) and 1 Figma library. They are customizable, themeable and accessible, with experience over 3 major versions./Onward & Together/Brought together the Data Viz and A11y teams and assets, through user-centric focus and relationships. Responsible for housing the Design Principles and inclusive-design Content guidelines.Built influence through support, partnerships and overseeing product teams’ implementation in priority-projects and providing guidance./Quality & Clarity/Ensuring usable, delightful, high-standards assets, with high-test coverage.Values like clarity, creativity, accountability and growth-mindset are important for me.
Education
University of Madras
Bachelor of Engineering, Computer Science
1999 — 2003
The University of Texas at Dallas
Master of Science, Computer Science
2003 — 2005
Skills
- Web Development
- Rapid Prototyping
- Backbone.js
- Jquery
- Web Applications
- Agile Methodologies
- Software Engineering
- User Experience
- Integration
- Software Development
- Python
- Scrum
- Google Analytics
- Cloud Computing
- User-Centered Design
- Product Development
- Javascript
- Architecture
- Linux
- Mongodb
- Web Design
- Node.js
- Web Services
- Rest
- Product Management
- Enterprise Software
- Mobile Devices
- User Interface
- .net
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