Ritesh Kumar Srivastava

WORK HISTORY

EDUCATION

SKILLS

ABOUT RITESH KUMAR SRIVASTAVA

With over 23 years of experience in print, television, and digital media, I currently serve as Deputy Editor (Deputy General Manager Grade) for the Media & Publications Business of the RP-Sanjiv Goenka Group, one of the fastest-growing multinational conglomerates.Previously, I served as Deputy Editor – Dainik Bhaskar English in Bhopal, where I helped strengthen the digital growth strategy for the English News App. I earlier served as Editor – English Digital at the News24 Group. Prior to that, I worked as Senior Associate Editor and led the newsroom at zeenews.india.com, the English digital platform of Zee Media Corporation Ltd (now IDPL). Throughout these roles, my focus has remained on delivering clear, compelling journalism that connects strongly with online audiences.In a highly competitive digital news environment, I take pride in understanding changing user behaviour and shaping content that readers want to engage with. I have worked with respected media organisations, including Zee News, ETV News Network, RFC (Hyderabad), NewsLink (Philippines), Hindustan Times (Lucknow/Allahabad), and Doordarshan (Lucknow), gaining valuable experience across diverse editorial operations.In recent years, my work has extended into research-driven news, data-backed reporting, and content strategy aimed at improving audience retention across multiple genres such as national affairs, world news, education, sports, lifestyle, entertainment, and business. I consistently ensure timely updates, strong headline writing, breaking news coverage, and live reporting while maintaining editorial standards.I also bring expertise in digital performance, social media amplification, and competition mapping. By tracking search trends and insights across Google, Twitter, and Facebook, I help improve discoverability, reach, and traffic. My responsibilities have included election content planning, special projects, micro-site development, and impactful hashtag initiatives.Collaboration with product and technology teams has been another key area of my role, enabling improvements in CMS workflows and publishing tools for seamless newsroom delivery.I remain committed to innovation, clarity, and audience-first storytelling. As digital media continues to evolve, I stay focused on strengthening editorial quality and leading news teams towards growth while staying aligned with organisational goals.