Steve Ritsema

About Steve Ritsema

Creativity drive me! Do you like to listen to stories? Let me tell you some.…

Experience

1. Sr Corporate Partnerships Account Manager

   Grand Rapids Griffins

   May 2012 — Present

   Establish marketing and promotional strategies in accordance with client needs, including the production of video content and promotions for distribution through social media and in-game experiences. Leverage video, print, digital, social, email, collateral, OOH, and production to facilitate development of promotional materials. Oversee community relations project and events from inception to completion. Establish and maintain budgetary guidelines for promotional projects. Coordinate and manage events during Griffins home games, including in-game promotions, community relations initiatives, and game operations. Conduct in-depth market research and secure leads through cold-calling, networking, and attendance of industry events. Execute needs analysis and discovery meetings to prepare and present proposals for corporate decision makers. Collaborated with cross-functional teams to ensure contract fulfillment, as well as cross-promotional opportunities; coordinate game operations, community affairs, ticket sales, marketing, and hockey operations, as needed.

Skills

• Business Development
• Key Account Development
• Sales Management
• Sports Marketing
• Community Outreach
• Inventory Management
• Community Relations Management
• Marketing
• Merchandising
• Video Production
• Marketing Strategy
• Visual Merchandising
• Sales & Marketing
• Microsoft Office
• Outside Sales
• Sponsorship Sales
• Retail
• Account Management
• Advertising
• Sales
• Key Account Relationship Building
• Business-to-Business (B2b)
• Sales & Marketing Functions
• Event Planning
• Public Speaking
• B2b Marketing
• Retail Management
• Commercial Directing
• Social Media
• Event Management
• Storytelling
• Hiring/Training
• Management
• Leadership
• Creative Strategy
• Customer Service