Srishti Bagaria
MPS Fashion Marketing | Founder at esbe
- Role
- Founder at Esbe
- Location
- Jersey City, NJ, US
- LinkedIn followers
- 500 followers
About Srishti Bagaria
I am a multidisciplinary designer and founder of esbe, an artisanal fashion and lifestyle…
Experience
Founder
Jun 2010 — Present
India’s first hand-painted sneaker customization brandwebsite: | Instagram:@madebyesbe• Founded and built esbe, a fashion and lifestyle brand, expanding product offerings into 12 categories, including sneakers,t-shirts, onesies, cushions, and bags across 100+ cities and 15 countries. Driving every aspect from concept to customer with afocus on innovation, craftsmanship, and personalization.• Led creative direction and brand building through cohesive visual storytelling, content creation, social media strategy, productphotography, and website management—establishing a strong, enduring identity with high customer retention.• Wore multiple hats across product development, vendor management, customer interaction, and logistics—combining creativeleadership with operational versatility. Crafted bespoke pieces for Bollywood celebrities and influencers.• Conducted diverse, inclusive, and accessible art workshops for various age groups, including ‘Patch and Paint’ (denimcustomization) and ‘Create with the Creator’ (a Mother’s Day special painting session for mothers and children). Theseworkshops fostered creativity, skill-sharing, and community bonding.• Developed and executed strategic partnerships,(e.g, Kokuyo Camlin, a leading Indian stationery brand) co-creating assetdevelopment (5 exclusive festive videos) for their Diwali 2022 campaign and conducting live tutorial sessions on their socialmedia channels to enhance brand presence.• Orchestrated experiential marketing initiatives and customer engagement events, including on-site customization for brands(e.g, 800+ scarves for Vero Moda at India Cocktail Week 2022). Collaborated with cross-functional teams to align creativeconcepts with strategic goals, enhancing brand presence and achieving impactful results.
Skills
- Illustration
- Fashion Design
- Creative Writing
- Nails
- Public Speaking
- Sketching
- Painting
- Acrylic Painting
- Shoe Painting
- Jewelry Design
- Photoshop
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