Srishti Tomer
Brand and Marketing
- Role
- Brand and Marketing Lead at Give
- Location
- Delhi, IN
- LinkedIn followers
- 500 followers
About Srishti Tomer
With over 13 years of marketing communication experience, including expertise in integrated campaigns for diverse consumer and commercial brands, I have driven marcom for brands across various categories and life cycles. Notably, I have worked with FMCG brands such as Veet, Durex Condoms, and Harpic, as well as prominent names in the automobile, technology, finance, alcobev and social impact sectors. My key strengths include- Expertise in creating comprehensive digital marketing strategies that align with business objectives- Proficiency in utilizing social media platforms and digital advertising to enhance brand presence and engagement- Proven track record in driving lead generation and conversion through effective SEO and SEM techniques- Strong analytical skills to interpret data and insights, making informed decisions to optimize campaigns- Exceptional project management abilities to ensure campaigns are executed smoothly and on time- Collaborative nature, enabling me to work closely with cross-functional teams and stakeholders.
Experience
Brand and Marketing Lead
Nov 2023 — Present · Gurugram, IN
As the Brand and Marketing Lead at Give.do, I spearhead the brand’s entire social media and branding strategy, driving visibility, engagement, and growth. I played a pivotal role in defining the brand’s identity by establishing comprehensive brand guidelines, crafting a compelling visual identity, and developing a powerful tagline. I also designed templates for brand health reports, contributed to Annual Operating Plans, and developed strategic initiatives to scale the brand’s presence and impact. My work ensures consistency, innovation, and long-term brand success across all platforms.
Education
Xavier Institute of Communications, St. Xavier, Mumbai
PG Diploma in Advertising and Marketing, Advertising and Marketing
2011 — 2012
MBICEM , IP University
Bachelor in Journalism and Mass Communication, Mass Communication.
2008 — 2011
Xavier Institute of Communication
PG Diploma in Advertising and Marketing, Advertising and Marketing
2011 — 2012
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