Srirupa Majumdar
Marketing Communications Specialist @Canon India
Signup · Get unlimited contacts
WORK HISTORY
Marketing Communications Specialist @Canon India
IN
Led a complete revamp of brand social media strategy, developing and executing a strategic content calendar for Canon\'s Imaging Consumer Business (ICB).• Managed over 200 influencer collaborations, which significantly increased brand visibility and grew the follower base from 234K to 300K.• Directed e-commerce marketing initiatives, focusing on content strategy and product listing optimization across digital platforms.• Spearheaded omnichannel marketing campaigns for new product launches in collaboration with global teams in Japan and Singapore.• Oversaw P&L and budget planning for all related marketing campaigns.
EDUCATION
Calcutta University, Kolkata
Bachelors, B.Com (Hons)
G.D. Birla Centre For Education - Ashok Hall Schools
Class 12
ABOUT SRIRUPA MAJUMDAR
Seasoned marketing professional with 12+ years of experience in brand marketing, social…
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.