Sripani Kodhamagundla

About Sripani Kodhamagundla

With over 13 years in the marketing and sales landscape, I\'ve honed a diverse skill set that spans from digital marketing strategy to achieving contracts worth 6.5 crores in traditional sales. I excel at creating value in a multitude of business environments, whether it’s a startup or an established enterprise. Organic Growth & SEO A core part of my expertise lies in driving organic growth. I specialize in all things SEO—from on-page optimizations and content creation to backlink strategies and SERP enhancements. My work has led to over 1500 keyword rankings within just 90 days for different projects. Data-Driven Marketing One of my strong suits is the ability to interpret and implement findings from Google Analytics, Google Search Console, Ahrefs, and other tools. My data-driven approach ensures ROI-focused marketing strategies that resonate with targeted audiences. Leadership & Team Management I\'ve managed multifaceted teams and have been recognized for my strong business acumen and strategic formulation. Whether it’s navigating complex sales negotiations or mentoring junior staff, my leadership skills are well-tested and proven. Community & Influence Beyond the numbers and the business impact, I’ve hosted successful digital marketing workshops at institutions like IIT Madras, and have served as a digital marketing trainer for central government organizations. I\'ve also mentored over 30 aspiring digital marketers, helping them elevate their careers. Sales Excellence In traditional sales roles, I\'ve been a top performer, securing contracts worth 6.5 crores and consistently exceeding quarterly targets. My work has spanned industries like education and hospitality, giving me a diverse experience that I bring into all my professional engagements. Having molded digital narratives for diverse sectors, from hospitality to IT, my expertise lies in tailoring unique strategies: Boosting SERPs, Crafting high-conversion email campaigns, and Leveraging Google Analytics to pivot for success. Proud Moments: Hosted a lauded workshop at IIT Madras. Ranked 1500+ keywords for major e-stores within 90 days. Led campaigns that netted orders worth thousands from LinkedIn and other platforms. Mentored 30+ budding digital marketers. Let\'s Connect! Specialties: Digital Marketing, Organic Growth, SEO, SEM, Data Analytics, Team Leadership, Business Strategy, Sales Excellence, Multi-Channel Campaigns, Mentoring & Training. For collaboration or consultation, you can reach me at S••••••••@gmail.com or call at 78••••••53.

Experience

1. Social Media Marketing Specialist

   Deccan Trails

   Jan 2017 — Present · Hyderabad, IN

   Spearheaded organic performance enhancements for client websites; managed and executed key aspects of organic search strategy. Instructed web developers and clients on critical SEO elements including Schema Markup, Meta Tags, Pixels, and Analytics Code. Conducted comprehensive technical audits, on-page optimizations, on-site content expansions, and site migrations. Performed competitive analysis, internal linking, and structured data markup. Utilized tools like Google Analytics, Google Search Console, Ahrefs, and Buzzsumo for ongoing data collection and reporting. Handled multiple concurrent projects, meeting strict client deadlines through effective multitasking. Partnered with graphic design team to create visually compelling content aimed at improving SERP and driving organic traffic. crafted content for web pages, social media, promotional and non-promotional articles, focusing on building contextual backlinks. Oversaw a team responsible for securing high-domain-authority backlinks. Utilized Beautiful.ai and Microsoft PowerPoint\'s designer tools to create engaging presentations for SlideShare, Issuu, and SlideServe. Implemented on-page SEO strategies like ALT Tags, JSON-LD Schema, Twitter Cards, and Facebook Open Graph tags. Utilized Ahrefs for competitor website indexing to understand ranking strategies and improve link-building approaches. Produced non-promotional Quora answers while cautiously constructing backlinks to avoid moderation penalties. Developed informative press releases as part of the outreach strategy. Monitored social media performance and engagement through scheduling tools and identified areas for improvement. Executed cost-effective paid campaigns on Twitter, Facebook, Instagram, Quora, and LinkedIn, in addition to Google Ads. Utilized strategic hashtags for social media posts and monitored daily performance.

Education

• St.anthonys High School

  SSC, General Studies

  1976 — 1987

• DVM Degree College of Commerce

  B.Com, commerce

  1989 — 1992

• Osmania University

  M.Com, commerce

  1994 — 1996