Srinivasa Rao Palla
Head of Finance @Kia India
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WORK HISTORY
Head of Finance @Kia India
Bengaluru, IN
Enterprise Finance Leadership & StrategyLed enterprise-wide financial strategy, FP & A, and 5-year strategic planning for a Cr organization, supporting capacity expansion, EV investments, and long-term capital allocation.Built integrated financial models for new product launches, EV portfolio, plant expansion, and M&A evaluations.Acted as strategic finance partner to CEO, CFO, and Board on growth, profitability, and ROCE optimization.Designed enterprise KPI frameworks covering EBITDA, ROCE, cash conversion, and operational efficiency.Capital, Treasury & Working CapitalLed USD 850M ECB fund raising, including structuring, lender negotiations, regulatory approvals, and compliance.Oversaw liquidity management and cash forecasting across a 400+ dealer ecosystem.Improved working capital by ₹200+ Cr through vendor financing, inventory funding, and receivables discipline.Implemented host-to-host treasury automation, reducing processing time by 60% and eliminating manual risks.Governance, Tax & Risk ManagementHeaded direct and indirect taxation (GST, Customs, Income Tax) with zero major penalties.Led transfer pricing, international taxation, and regulatory risk management.Strengthened internal controls and SOX-aligned governance, reducing audit observations by 70%.Successfully resolved complex tax and regulatory matters, reducing long-term risk exposure.Financial Reporting & ComplianceLed end-to-end financial statements finalization under Ind AS / IFRS.Managed group consolidation, multi-entity closures, and complex accounting judgments.Directed statutory, internal, and tax audits with consistent clean opinions.Leadership & Capability BuildingBuilt and led a 25+ member finance organization across FP & A, treasury, tax, and reporting.Developed ERP-integrated MIS and executive dashboards for real-time performance tracking.Drove cross-functional alignment with manufacturing, supply chain, sales, and marketing teams.
EDUCATION
Andhra University
Mcom, Accounting and Finance, Financial management , Financial Services and direct and Indirect Taxes
Institute of Cost Accountants of India
CMA, Cost Accountancy , Strategic Financial Management, Direct and indirect Taxes
The Institute of Company Secretaries of India
ACS, Corporate and labour Laws ,Financial Management and Direct and Indirect Tax Laws.
SKILLS
ABOUT SRINIVASA RAO PALLA
I am a strategic finance leader with 20+ years of experience partnering with CEOs, Boards, investors, lenders, and regulators to build, scale, and protect enterprise value across capital-intensive manufacturing, automobile, infrastructure, EPC, and regulated environments.My work sits at the intersection of strategy, capital allocation, cash discipline, governance, and execution—helping organizations grow sustainably without financial fragility. What I Do Best• Translate business strategy into cash flow, ROCE, and capital decisions• Lead enterprise-scale FP & A, long-range planning, and scenario modeling• Drive capital allocation for Capex, EV investments, expansion, and M&A• Build treasury resilience, liquidity visibility, and funding access• Strengthen governance, audit, tax, and regulatory frameworks• Scale finance teams from reporting units into decision engines Scale & Impact• Led enterprise FP & A and 5-year strategic planning for a Cr automobile manufacturing organization• Successfully raised USD 850M in ECB funding through structuring, lender negotiations, and compliance• Improved working capital by ₹200+ Cr across a 450+ dealer ecosystem• Resolved 900+ litigation matters, reducing contingent risks materially• Delivered 100% audit compliance with zero major observations• Built and led 25+ member teams across FP & A, treasury, tax, and reporting Leadership PhilosophyI believe the CFO’s role is to bring calm authority in uncertainty, enforce capital discipline during growth, and protect tomorrow’s balance sheet while funding today’s ambitions. Core Skills• Capital Allocation & Investment Strategy• Treasury & Liquidity Management• Working Capital Optimization• FP & A Leadership• Ind AS / IFRS• Cost & Inventory Controls• Manufacturing & Project Finance• GST / Income Tax / Customs• Compliance & Governance• ERP (SAP / Oracle)• Business Partnering• Scenario Modeling Open to OpportunitiesOpen to senior leadership roles: CFO / Head of Finance / Finance Director Industries: Manufacturing, Automobile, Infrastructure, EPC Geographies: India & Global OperationsIf your organization values financial discipline, transparency, and a business partner who can turn numbers into strategic direction — let’s connect.
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