Srinivas Shivanand

About Srinivas Shivanand

As a passionate and result-driven Digital Marketing Executive at Zamp Analytics for a period of 2 years, I was responsible for executing and managing a wide range of online marketing strategies that contributed to the company’s digital growth and online presence. My core responsibilities revolved around the successful planning, implementation, and optimization of digital campaigns that enhanced visibility, drove qualified traffic, and improved conversion rates.I played a pivotal role in leading digital marketing initiatives by leveraging SEO, SEM, paid advertising, social media marketing, and performance tracking tools to ensure measurable and impactful results. One of my key areas of focus was Search Engine Optimization (SEO) — where I conducted in-depth keyword research, competitor analysis, on-page optimization (meta tags, alt tags, internal linking), and off-page activities such as link building and guest blogging to improve search engine rankings.In addition to SEO, I also managed and monitored Google Ads and Facebook Ads campaigns on a daily basis. This included creating compelling ad copies, identifying the right audience segments, adjusting bidding strategies, A/B testing creatives, and analyzing campaign performance using tools like Google Analytics and Facebook Ads Manager. I worked on improving ROI by regularly tweaking ad placements and keywords based on real-time insights.Moreover, I collaborated closely with content teams to ensure alignment between SEO goals and content creation strategies, leading to increased engagement and improved organic reach. I also had hands-on experience with tools such as Google Search Console, SEMrush, Ahrefs, and Ubersuggest to perform audits, fix indexing issues, and monitor traffic trends.I maintained regular reports and dashboards to track KPIs such as CTR, conversion rates, bounce rates, and cost per acquisition, enabling management to take data-driven decisions. My time at Zamp Analyties helped me develop a holistic understanding of digital marketing landscapes, strengthened my analytical mindset, and sharpened my ability to adapt to evolving digital trends.With a strong command over both the technical and creative aspects of digital marketing, I am now looking forward to new opportunities where I can bring in my skills, innovative mindset, and passion for digital growth to make a significant impact.Contact Details: Email: s••••••••@gmail.com Mobile:+91••••••••57

Experience

1. Digital Marketing Executive

   Zamp Analytics

   Jan 2023 — Present · Bengaluru, IN

   Over the past 2 years, I’ve had the opportunity to work as a Digital Marketing Executive at Zamp Analyties, where I dived deep into the world of online marketing. From SEO and keyword research to running and optimizing Facebook and Google Ads, I handled various aspects of digital strategy aimed at building online presence and generating quality leads.I genuinely enjoy figuring out how people search online and what makes them click. Using tools like Google Analytics, Search Console, SEMrush, and Facebook Ads Manager, I’ve helped create campaigns that were not only creative but also data-backed and results-driven. One of my favorite parts of the job has always been tweaking ad creatives, improving website visibility through SEO, and seeing those performance graphs climb.I’ve worked closely with content teams, ran A/B tests, performed regular audits, and kept a close eye on campaign performance to continuously improve ROI. Whether it was writing ad copy, adjusting bids, or fixing indexing issues, I was always excited to learn, adapt, and grow with every campaign.Outside of work, I’m always trying to stay updated with the latest digital trends and tools. I\'m now looking for my next opportunity to contribute to a dynamic team and keep growing as a marketer.Let’s connect if you’re into digital growth, campaign strategy, or just want to talk SEO and ads! Email: s••••••••@gmail.com Mobile:+91••••••••57

Education

• KLE Society's Lingaraj College, Belgaum

  Bachelor of Business Administration - BBA, Business Administration and Management