Srinath Vasudevan

About Srinath Vasudevan

Every payment tells a story, not just of money moving, but of trust earned, innovation delivered, and experiences made effortless across borders.”What if every click, tap, or swipe could create a moment of seamless connection?That’s the challenge I’ve been solving for the past 19 years. As a Global Payments Product Leader, I’ve lived at the crossroads of commerce, innovation, and human behaviour, crafting payment ecosystems that move billions of dollars across borders and millions of users across journeys. My career has been a front-row seat to the evolution of digital payments, from early remittance systems to today’s AI-driven, hyper-personalized experiences. Every milestone has been about one thing: making payments effortless, secure, and meaningful.Whether driving product strategy for Amazon’s digital payments in APAC and MENA or launching first-of-their-kind capabilities for leading banks, I’ve stayed rooted in one principle: payments should simplify lives.What I bring to the Table?• Payment Product Management & Strategy• Cross-Border Remittance & Aggregation• Digital & Ecommerce Payment Experience• Multi-country Payment Expansion (APAC, MENA, LATAM)• UX in Payments & Conversion Optimization• Regulatory Compliance & Payment Risk Management• Scalable, Multi-tenant Payment ArchitectureSignature Impact:At Amazon, I led teams that doubled payment conversion by bps, reduced costs by 50 bps, and elevated NPS to industry highs. I helped launch local payment methods, recurring models, and co-branded cards, powering frictionless experiences for Prime and Prime Video users across 5+ countries. Earlier, at TimesofMoney, I pioneered innovations like cross-border IVR payments and built SBI’s first payment aggregation platform, transforming how India transacts globally.Cross-Industry Edge:From global fintech startups to Fortune 500 ecosystems, I’ve navigated the intersection of technology, regulation, and user experience. My work bridges strategy and execution—aligning product design, compliance, and market readiness for sustainable global scale.Leadership Philosophy:Lead with clarity. Empower with trust. Deliver with data and empathy.If you’re exploring how to build the next generation of seamless, human-centred payment experiences, let’s connect.

Experience

1. Sr Manager Product Payments

   Amazon

   Nov 2020 — Present

   As Senior Manager, Consumer Payments at Amazon Payments Worldwide, I lead the end-to-end payment experience for Amazon’s digital businesses such as Prime and Prime Video, overseeing strategy, execution, and optimization across in-app and local payment methods.My role brings together technology, compliance, and customer experience to create seamless and scalable payment journeys across APAC, MENA, and LATAM.With a distributed team of 11 product and program managers, I focus on driving innovation that balances global regulatory standards with business growth and user delight.Achievements:• Expanded Prime Video payment capabilities across 5 Southeast Asian countries.• Introduced Amazon’s first local e-wallet payment solutions for digital businesses.• Built platform functionalities enabling recurring payments on non-recurring payment rails.• Defined long-term in-app payment strategy aligning compliance and customer priorities.• Designed a co-branded card offering simplifying cross-border shopping experiences.• Strengthened global payment infrastructure for scale, performance, and reliability.Skills:Payment Product Management, In-App Payment Experience, Cross-Border Payments, Digital Commerce, Product Strategy, Regulatory Compliance, Team Leadership, Payment Innovation.

Education

• Symbiosis Centre for Management and HRD

  PGDM, Marketing

  2003 — 2005