Srikanchi Gupta
AI‑First Marketing & Comms Leader | Analyst Relations | Internal Engagement | Social Media Strategy
- Role
- Team Manager at Capgemini
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Srikanchi Gupta
I’ve spent my career chasing one question: what makes a message truly resonate?That curiosity shaped my journey into marketing and communication—a space where strategy meets storytelling and where AI has become a powerful creative partner.With 11 years across IT, electronics, automotive, telecom, banking, and industrial sectors, I’ve built a career at the intersection of storytelling, insight, and transformation. I enjoy turning complex ideas into clear, meaningful communication that resonates with people and aligns with business purpose.My work spans digital campaigns, product launches, content development, stakeholder engagement, and analyst‑aligned communication—always guided by the belief that messages must feel human to make an impact.My strength includes- AI‑integrated communication- Analyst Relations & stakeholder alignment- End‑to‑end campaign planning & execution- Brand storytelling and content strategy- Cross‑functional collaboration & team successWhether partnering with global teams or working in agile environments, I lead with curiosity, empathy, and a solutions‑driven mindset. I believe impactful communication can drive understanding, accelerate change, and inspire action—together.If you’re exploring marketing, communication, transformation, or collaborative storytelling, I’d love to connect.
Experience
Team Manager
Mar 2023 — Present · Bengaluru, IN
Driving integrated marketing and communications for Capgemini’s Group Industrialization function, with a focus on digital transformation, thought leadership, and award-winning analyst relations.Scope of Role- Lead multi-channel marketing campaigns and digital initiatives both internally & externally- Produced a 7-episode video podcast series to amplify thought leadership- Managing external communications for Group Industrialization on Capgemini website- Droving analyst relations from 2023, resulting in a consistent industry awards year on year- Oversaw stakeholder engagement and global project management- Evolved from content creation to full-spectrum marketing leadership.
Education
University of Mumbai
Bachelor in Mass Media (B.M.M.), Advertising Specialisation
2006 — 2009
International School of Business & Media
Post Graduate in Media Management, Advertising, Journalism and Public Relation
2010 — 2012
Principal L N Welingkar Institute of Management Development and Research L. N. Road, Opp. Matunga Gymkhana, Matunga (Central) Mumbai 400 019
Diploma in Business Administration
2007 — 2008
Punjab Technical University
MSc. in Mass Communication, Advertisement & Journalism, Mass Communication/Media Studies
2010 — 2012
Scindia Kanya Vidyalaya, Gwalior
H.S.C., Commerce
2005 — 2006
Scindia Kanya Vidyalaya, Gwalior
S.S.C
2003 — 2004
MICA | The School of Ideas
PG Certificate in Digital Marketing & Communication , Digital Marketing
Skills
- Strategy
- Team Management
- Marketing Activation
- Social Media
- Digital Media
- Marketing
- Market Research
- Online Marketing
- Campaign Plans
- Marketing Communications
- Media Planning
- Account Management
- Business Development
- Digital Marketing
- New Media Marketing
- Digital Strategy
- Online Reputation Management
- Crm
- Trade Shows
- Social Media Marketing
- Brand Management
- Marketing Strategy
- Integrated Marketing
- Advertising
- Management
- Segmentation
- Online Advertising
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