Sridhar J S
GM Marketing
- Role
- Gm Marketing at Urban Tree Infrastructures
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Sridhar J S
Marketing Strategy: Develop and implement a cohesive marketing strategy integrating…
Experience
Gm Marketing
Apr 2025 — Present · Chennai, IN
GM Marketing in Urban Tree, Spearheaded Chennai marketing strategy and contributed to group-level decisions, launching ₹500 Cr+ premium & luxury residential apartments and plots in various place in ChennaiStrategic Planning & Execution:Develop and execute 360° marketing strategies for project launches, ongoing campaigns, and brand building.Define marketing goals aligned with business targets (lead generation, brand growth, etc.).Plan and allocate annual marketing budgets across channels.Lead Generation & Campaign Management-Drive high-quality lead generation through digital, offline, and BTL activities.Supervise and optimize performance across Google Ads, Meta, YouTube, SEO, and third-party portals.Coordinate campaign creatives, ad copies, videos, and landing pages with internal teams or agencies.Brand Management & Communication-Manage brand positioning and ensure consistency in messaging across all platforms.Oversee the creation of brochures, TVCs, hoardings, social media content, and other branding materials.Handle PR activities and media relations for maximum visibility.Digital Marketing Oversight-Monitor performance marketing KPIs (CPR, CPL, CTR, ROAS).Work with digital teams or agencies to track real-time data and optimize campaigns.Ensure websites and microsites are SEO-friendly and updated regularly.Team Management & Coordination-Lead and mentor the marketing team.Work closely with the sales team to understand ground realities and convert leads effectively.Liaise with design, legal, project, and CRM teams for smooth project communication and updates.Research & Insights:Analyze market trends, competitor strategies, and customer preferences.Recommend pricing, positioning, and product strategies based on research insights.
Skills
- Wordpress
- Graphic Design
- Graphics
- Management
- Digital Marketing
- Web Services
- Web Development
- SEO
- Logo Design
- Css
- Brochures
- Dreamweaver
- Illustrator
- Sourcing
- Web Design
- Photoshop
- Layout
- Html
- User Interface Design
- Microsoft Office
- Email Marketing
- Indesign
- We
- Team Management
- User Experience Design
- Online Marketing
- User Interface
- Website Development
- User Experience
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