Sri Jyoti
Team Lead - Content @Nist Global
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WORK HISTORY
Team Lead - Content @Nist Global
Chennai, IN
Responsibilities:Blog Content Management: Develop, edit, and maintain engaging blog content for the website to boost SEO, drive traffic, and enhance brand authority.Collaboration with Subject Matter Experts (SMEs): Coordinate with technical and product SMEs to curate accurate, insightful, and high-quality content related to the company’s offerings.Social Media Engagement: Conceptualize and create compelling social media content (posts, creatives, captions) to increase brand visibility and audience engagement across platforms.Website Updates & Visual Content: Collaborate with design and development teams to update banners, landing pages, and other visual elements on the website based on campaigns or product changes.Cross-Functional Communication: Liaise with trainers and the sales team to collect up-to-date, relevant information about training programs, course offerings, and institute-related news for content planning.
EDUCATION
Amrita Vidyalayam
Higher Secondary , Computer Science
SNS College of Technology
Bachelor of Engineering - BE, Electronics and Instrumentation Engineering
ABOUT SRI JYOTI
I am a passionate and results-driven Content Team Lead at NIST Global, specializing in creating and managing high-impact content that drives SEO performance, boosts brand visibility, and engages diverse audiences. With a strong foundation in blog content management, social media strategy, and cross-functional collaboration, I excel at turning complex information into clear, compelling narratives.I work closely with subject matter experts, designers, and sales teams to ensure our content not only informs but also inspires action. Whether it’s developing insightful blog articles, crafting engaging social media campaigns, or updating website visuals, I thrive on delivering content that supports business goals and enhances brand authority.Always eager to learn and grow, I embrace new challenges and continuously seek innovative ways to elevate content strategy and audience engagement.
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