Philipp Spreer

Partner @Eidra

Hamburg, DE
MOBILE NUMBERS
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WORK HISTORY

Jun 2025 — Present

Partner @Eidra

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Hamburg, DE

Eidra is the rising star among European digital collectives. Under the motto \"consulting for the C-level of tomorrow,\" 20 strong digital companies from Europe and the USA combine their expertise to achieve more for their clients together.

EDUCATION

2011 — 2016

The University of Göttingen

Doktor (Ph.D.), Consumer Behavior: "The adoption of interactive service technologies"

2006 — 2007

Université Claude Bernard Lyon 1

B.A., Gestion d'Entreprises, Marketing, Management

2008 — 2010

The University of Göttingen

M.Sc., Marketing and Channel Management

2006 — 2006

Laurea University of Applied Sciences

Intercultural Management

2004 — 2008

Hochschule für Angewandte Wissenschaften (HAW Kiel)

B.A., International Business Administration

SKILLS

InnovationsmanagementDigital SignageSegmentierungConsultingMobile GeräteRetail TechnologyMarketingstrategieDigital Instore-MarketingDigitales MarketingProjektmanagementMarket ResearchMobile DevicesKaufverhaltenProject ManagementStrategisches ManagementMarktforschungCROUsabilityOnline-MarketingCross-Channel-MarketingDigital MarketingStrategyE-CommerceUser ExperienceMarketing StrategyA/B-TestUnternehmensführungConsumer BehaviourCustomer Journey AnalysisMulti-Channel-IntegrationSEO

ABOUT PHILIPP SPREER

Managing Director of elaboratum, the award-winning digital consultancy focused on building digital relationships in B2C and B2B | We are part of the Eidra Collective - consulting for the C-Level of tomorrow | Elected as one of the 30 globally leading specialists for digital growth | Initiator of Germany\'s largest and most reputated Behavioral Design Unit | Proven track record in managing complex digital projects from strategy to execution | Former researcher, lecturer, and author of the books \"PsyConversion\"(2018/2021/2025) and \"R-Commerce\"(2023).

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