Spider McKnight

About Spider McKnight

What happens when an award-winning creative strategist who has launched campaigns for Fortune 100 companies combines the power of storytelling with the principles of Design Justice? Change. Spider McKnight facilitates meaningful and lasting results by helping organizations find and use their unique voices. Municipalities and partner agencies see public participation become more inclusive and impactful — and solutions roll into motion. Businesses and institutions widen their geographic reach and grow. Universities rethink programs and offerings to address the needs of students in an ever-changing economy. Spider owns the strategic communications agency Six Pony Hitch. With her ability to see around corners and build strong scaffolding, she helps organizations power change with their communities. She builds expert teams to conduct qualitative research and co-creative community engagement and reconnects organizations to their purpose through radical listening, storytelling and marketing. The most prestigious ad agencies in the world recruited Spider. At JWT and BBDO, she oversaw accounts with $1M-$50M budgets and earned national Cleo, Cannes, and ADDY Awards. Her activist work with LGBTQ, AIDS, and environmental groups taught her that there was power in bringing her worlds together for real social change. At Six Pony Hitch, Spider puts her skills to use for businesses, nonprofits, universities, and municipalities that are the driving forces behind a more equitable, sustainable and diverse world economy. CO-CREATORS Clearwater Credit Union | Mountain Line | City of Missoula, Montana | The Maureen and Mike Mansfield Center at the University of Montana | Astraea Foundation for Justice | AltLegal | Pepsi | Nestlé | Tipu’s Chai | Montana Healthcare Foundation | Studio Greytak | Confederated Salish and Kootenai Tribes | Climate Smart Missoula | St. Innocent Winery | All Nations Health Center | National Forest Foundation | Red Spade Environments | The Lakota Group | Aruba Tourism | Montana Pediatrics | City of Bozeman, Montana | NeighborWorks Montana | Salish Kootenai Housing Authority | Missoula Economic Partnership | Hurley McKenna & Mertz CONTACT s•••••@sixponyhitch.com

Experience

1. Owner

   Six Pony Hitch

   Jul 2019 — Present · Missoula, MT, US

   Crazy Love Co. is an e-commerce company that reminds people that love can be badass. When we focus on what we have Crazy Love for, we forget our differences and the world just gets better.

Education

• The Portfolio Center

  Copywriting

  1988 — 1989

• Sewanee-The University of the South

  BA

  1983 — 1987

Skills

• Creative Development
• Social Media
• Copywriting
• Brand Diagnostics
• Web Design
• Annual Reports
• Logo Design
• Creative Strategy
• Public Relations
• Marketing
• Logo Development
• Adobe Creative Suite
• Graphic Design
• Public Speaking
• Web Development
• Creative Direction
• Creativity
• Art Direction
• Advertising
• Graphics
• Brand Development
• Strategic Creative Development
• Packaging
• Layout