Julia Sperling van Arsdale

Founder of Juwels&Co | Creative Director at Virtuoso | Speaker: Creative Leadership & Female Entrepreneurship

Role
Creative Director at Virtuoso Travel
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Julia Sperling van Arsdale

I wear two hats—both driven by a love for meaningful storytelling and emotionally resonant design.By day, I’m Creative Director at Virtuoso, the world’s leading luxury travel network. I lead a multidisciplinary team that supports global marketing, branding, events, and experiential initiatives. My focus is guiding creative vision across channels while solving complex brand challenges with clarity, beauty, and strategy.On the entrepreneurial side, I’m Founder of Juwels & Co, a handcrafted fine jewelry line built around emotion, milestones, and modern heirlooms. From sourcing raw stones to leading creative direction and branding, I’ve taken this passion project from idea to cult favorite, loved by stylists, press, and a growing community of women.These dual paths have taught me how to lead with creativity under pressure, scale brand stories across platforms, and balance vision with execution.

Experience

  1. Creative Director

    Virtuoso Travel

    Jun 2023 — Present · Seattle, WA, US

Education

  • Johann Gottfried Seume Gymnasium

    Abitur, General Education

    1997 — 2006

  • Berufsschule Gera, Photography

    Bachelor's degree, Photography

    2006 — 2009

  • University of California, Berkeley

    Certificate, Graphic Design

    2011 — 2011

Skills

  • Headshots
  • Graphic Design
  • Logo Design
  • Photojournalism
  • Microsoft Office
  • Photos
  • Color Correction
  • Nikon
  • Still Life
  • Adobe Creative Suite
  • Darkroom
  • Still Photography
  • Customer Service
  • Advertising
  • Portrait Photography
  • Street Photography
  • Studio Lighting
  • Photographers
  • Adobe Bridge
  • Senior Portraits
  • Event Photography
  • Image Manipulation
  • Lightroom
  • Family Photography
  • Indesign
  • Digital Photography
  • Black
  • Medium Format
  • Image Editing
  • Studio Photography
  • Lifestyle Photography
  • Illustrator
  • Wedding Photojournalism
  • Social Media
  • Wedding Photography
  • Photoshop
  • Visual Communication
  • Commercial Photography
  • Canon
  • Photo Shoots

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Julia Sperling van Arsdale — Creative Director at Virtuoso Travel in Seattle, WA, US | Unifers