Spenser Ayres

Associate Athletics Director, Ticket Sales & Operations @Stanford Athletics

Daly City, CA, US
MOBILE NUMBERS
+15•••••••64

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WORK HISTORY

Sep 2020 — Present

Associate Athletics Director, Ticket Sales & Operations @Stanford Athletics

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Stanford, CA, US

Lead a team of 12 employees, including 4 direct reports, cultivating a high-performance culture focused on innovation, collaboration, and accountability.Oversee budget forecasting and manage revenue streams for ticketed events, consistently exceeding annual revenue targets through strategic pricing and sales initiatives.Spearhead the implementation of new technologies, driving operational efficiency through innovation, streamlined communication plans, maintenance support, and comprehensive ROI analysis.Establish and maintain critical partnerships supporting e-commerce, data storage/BI, marketing automation, CRM, mobile apps, and hospitality to optimize digital and fan engagement efforts.

EDUCATION

2005 — 2009

California Polytechnic State University-San Luis Obispo

BS, Business Administration, Marketing

SKILLS

FundraisingMarketing StrategyMicrosoft ExcelTime ManagementSales ManagementRecruitingSalesMarketingSocial MediaSports MarketingSportsEvent ManagementMarketing CommunicationsSports ManagementStrategyCustomer ServiceManagementEvent PlanningAccount ManagementSocial NetworkingSocial Media Marketing

ABOUT SPENSER AYRES

Experienced sports business professional, specializing in revenue generation, business strategy, and analytics. Effective project manager with an ability to multi-task, tackle complex assignments, and collaborate with internal and external partners. Strong communicator with experience presenting to executive leadership and engaging across all levels of an organization. Entrepreneurial mindset with a passion for growing revenue streams. Leadership style that enhances and promotes cohesiveness among team members.

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