Abhishek Agarwal

About Abhishek Agarwal

I build purpose-driven global brands that turn craftsmanship into culture and stories into growth.As the Founding Head of Marketing at Specta Quartz Surfaces, I led the brand from concept to one of India’s most design-driven luxury names — achieving triple-digit growth and expanding into North America and MENA.I specialize in connecting C-suite partnerships (Gauri Khan, Masaba Gupta, Ranveer Brar, Sudarsan Pattnaik), leading strategic campaigns, and driving storytelling (Vogue, Architectural Digest) that deliver measurable P&L outcomes.Core Competencies: Brand & GTM Strategy | Luxury Marketing | P&L-Driven Leadership | C-Suite Partnerships | Brand StorytellingBUILDING SPECTA QUARTZ SURFACES:At Specta (ARL Infratech Ltd.), I built the brand’s vision from scratch — where Italian Breton technology meets Indian artistry.Key Achievements:• Drove triple-digit growth and international expansion.• Launched the exclusive Gauri Khan Collection and India’s first pastel quartz range – Pastel Poise.• Led collaborations with Masaba Gupta, Joseph Radhik, Padma Shri S. Pattnaik, Ram Charan, and Kiara Advani.• Created brand IPs like Stories Cast in Stone, Recipes Cast in Stone, and Coloring Dreams (with CRY).• Featured in Vogue, Architectural Digest, and GoodHomes.Each milestone reaffirmed one belief — that design backed by purpose can define a generation of brands.For me, marketing isn’t about visibility; it’s about believability.EARLIER JOURNEY:Before Specta, I led the brand transformation of a bathware company, turning a regional manufacturer into a national design-led brand trusted by Daelim Bath Co, Hindware, and ROCA.Later, I led Global Brand Partnerships for a top-five social-discovery platform across 110+ countries — learning that connection is the truest currency.I began in FMCG (the brand known for giving “wings”) before consulting for fintech, fashion, and real estate — each proving that strategy builds systems, but stories build belief.INFLUENCE & IMPACT:Beyond business, I founded one of the world’s largest youth-governance forums, collaborating with the United Nations, Stop Acid Attacks, and the Nirbhaya Foundation.At the UN Headquarters in India, Yuri Afanasiev, then UN Resident Coordinator, told me: “True influence is when people start believing in what you stand for.”That belief — that profit and purpose can coexist — shapes how I lead.Recognition: 150+ awards including the Kotler Award | Entrepreneur Awards 2025 (APAC) NomineeMy goal is simple: to build brands that don’t just sell, but stay — brands people believe in.

Experience

1. Head of Marketing

   Specta Quartz Surfaces

   Sep 2023 — Present