Spandana Komanduri
Strategic Planner @Ogilvy
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WORK HISTORY
Strategic Planner @Ogilvy
Paris, FR
Developing end-to-end digital ecosystem strategy for clients across FMCG, automotive, and manufacturing industries.\\\\n- Creating CRM strategy for the world’s largest furniture retailer.\\\\n- Driving social & digital intelligence for current and prospective clients.\\\\n- Developing, managing, and deploying our proprietary intelligence tool Social Maturity Score, helping expand business scope with current and prospective clients.\\\\n- Developing thought leadership to fuel innovation within the network and drive lead generation externally.\\\\n- Two-time runner up in the annual WPP Data Challenge.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n
EDUCATION
Tata Institute of Social Sciences
Bachelor’s Degree
ESSEC Business School
Master’s Degree (Grande Ecole)
Oakridge International School
High School
ABOUT SPANDANA KOMANDURI
Digital marketing professional specialising in customer engagement planning, social media marketing, and digital intelligence with four years of work experience in Paris, across industry and agency backgrounds. Overview of Technical skills- CRM: Salesforce Marketing Cloud & Sales Cloud, IBM Watson Marketing - Data Skills: Advanced Excel, SQL, basic HTML - Digital Analytics: Google Analytics, Sprinklr, PowerBI, Tableau - Digital Intelligence: Netbase, Synthesio, Unmetric, SEMRush, Similarweb, Profiler - Social Ad Platforms: Google Ads, Meta Business Manager, LinkedIn Ads
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