Sowmya Varadarajan

About Sowmya Varadarajan

Versatile business development and technology executive with over 25 years of global and broad cross industry experience, enabling digital & mobility solutions across a variety of enterprise and consumer markets. Passionate in converting the broad and complicated decisions of Why, Who, What, Where & When to market into a simple execution planOutstanding communicator with sensitivity to international cultures which has been developed from significant global experience and working across cultures and language barriers. Natural team builder with a proven record in developing relationships with the front line to the C-level which generates true shareholder value.Specialties: Strategy Consulting, Big Data, Data Strategy, Mobile, Digital Advertising, Marketing Analytics & Insights, Consumer Privacy Management, Market & Ecosystem Development, Partner & Ecosystem Management, Business Case / ROI Development, Product Marketing, Market Sizing, Competitive Intelligence, Campaign Development, Lead Generation, Analyst Relations and Public Speaking. Technical expertise of the following communication technologies: Internet of Things (IoT), 4G LTE, Android OS, Unified Communications, CDMA (2G/3G), EvDO, Mesh WiFi, NFC and Network deployment, management and operations expertise.

Experience

1. Principal Enterprise Account Executive

   Amazon Web Services (AWS)

   May 2024 — Present · Miami-Fort Lauderdale, FL, US

   Responsible for Manufacturing accounts across Florida and parts of South Carolina, ensuring customer satisfaction and retention. • Lead a customer-obsessed team to foster relationships at all organizational levels, aligning AWS solutions with client goals. • Drive significant revenue growth by delivering tailored AWS solutions, resulting in a measurable increase in client engagement and satisfaction.

Education

• Northwestern University - Kellogg School of Management

  Executive Programs - Nortel Marketing Leadership

  2008 — 2008

• Buffalo State University

  BS, Physics

  1992 — 1995

• Rochester Institute of Technology

  BS, Electrical Engineering

  1995 — 1998

Skills

• Mobile Devices
• Marketing Analytics
• Big Data
• Segmentation
• Product Marketing
• Wireless Technologies
• Android
• Unified Communications
• 4g
• Smart Grid
• Competitive Intelligence
• Audience Segmentation
• Telecommunications
• M2m
• Wireless
• Campaigns
• Product Management
• Wireless Networking
• Lte
• Strategic Partnerships
• Business Development
• Big Data Analytics
• Positioning
• Strategy
• Enterprise Software
• Management
• Product Planning
• Mobile Advertising
• Applied Behavior Analysis
• Solution Selling
• Internet of Things
• Targeted Advertising
• Mobile Internet
• Consumer Privacy
• Lead Generation
• Cdma
• Business Insights