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Current company Happyness Factory
Financial Services · 69 employees · Founded 2015 · Mumbai, Maharashtra, India
Happyness Factory is a premier goal-based investing firm and an AMFI-registered mutual fund distributor based in Mumbai. Guided by our unique HappyRich philosophy, we help clients define the purpose of their money, set meaningful life goals, create clear roadmaps, and navigate financial ups and downs with confidence. Our Approach We follow a goal-based investing framework, stay fully compliant, and conduct periodic reviews—so clients can move through life with clarity and without compromise. For Investors We offer expert-driven, goal-based investment solutions supported by technology and human insight. Our approach enables better decision-making, disciplined tracking, and long-term progress aligned to life goals. For Mutual Fund Distributors (MFDs) We provide a robust technology platform along with a dedicated expert team to support sales, marketing, compliance, client servicing, and backend operations. This allows MFDs to focus on scaling their practice and building long-term enterprise value. We also support MFDs in: Business continuity Business succession Business valuation Our Business Continuity model has already proven successful, with 35+ like-minded distributors joining our ecosystem and experiencing meaningful growth. Why Choose Happyness Factory? Personalized solutions aligned to individual goals Seamless client experience with clarity and consistency Advanced technology for tracking and execution Ongoing support—from goal setting to regular reviews Strong track record—₹4,800 Cr AUM, families, presence across 15 cities with 40+ partners At Happyness Factory, we don’t just manage investments—we help shape financial journeys with clarity, structure, and purpose.