Souvik Ghosh
Marketing Operations || Digital Brand || Campaign Management || Business Development
- Role
- Marketing Lead at Capgemini
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Souvik Ghosh
A result driven professional with 16+years of experience in driving revenues through Marketing Operations, Campaign Management, Digital Marketing and Business AnalysisCurrently associated with Capgemini as Marketing Stream Capability LeadPreviously have worked with Vodafone Idea Ltd as AGM- Marketing Operations and Future Group as Business Analyst and Category Manager
Experience
Marketing Lead
Jul 2022 — Present
Contribute to a strategic capacity through a deeper understanding of the Partner and alliances ecosystem•Strong project management to manage the asset creation process •Partner marketers by bringing in best practice, thought leadership through new tools, optimize workflow management, breakthrough ideation on marketing initiatives and events for Capgemini and Partners•Being the liaison with marketing teams on interlocked marketing initiatives •Custodianship of the events calendar to drive forward planning, forecasting needs and resource optimization•Bring the best out of internal and external stakeholders through innovations, best practices and cross pollination of ideas •Content marketing•Mentor the team, plan capacity, stakeholder feedback inputs, career progression needs, reward & recognition and other talent management initiatives relevant to the MACS organization
Education
Globsyn Business School
Master of Business Administration (MBA)
2005 — 2007
Symbiosis College of Arts & Commerce
Bachelor of Commerce - BCom
2002 — 2005
Skills
- Marketing Strategy
- Business Analysis
- Business Development
- Team Management
- Marketing Communications
- Marketing Operations
- Market Research
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