Souvik Mukherjee

Experience

1. Sr Analyst Ecommerce Marketplace and Search

   Ethinos

   Feb 2025 — Present · Bengaluru, IN

   I am a result-driven E-commerce Marketer with expertise in scaling brands across leading marketplaces such as Amazon, Flipkart and Quick Commerce. With hands-on experience managing both organic growth and high-budget PPC campaigns, I specialize in building strategies that maximize visibility, sales, and ROI.I have currently managed a ₹50L+ monthly ad spend for one of the hair care category on Quick commerce delivering consistent ROAS through data-backed keyword strategies, bid optimization, and content enhancements. Previously, at HiveMinds ( Unit of Madison ), I independently handled 12 brands, improving listing views by 50% MoM and scaling ROAS for a beauty brand from 0.5x to 4x within 4 months.Beyond marketplace advertising, I bring experience in search platform.I thrive in fast-paced environments, blending data analytics, creative problem-solving, and strategic foresight to craft solutions that fuel growth. Always curious and adaptable, I aim to leverage my skills to help brands unlock their full potential in the digital commerce space.Open to networking and exploring opportunities in E-commerce growth and performance marketing.

Education

• Hive Minds Digital School

  Digital marketing, Digital marketing

• St thomas Collage

  High School, Science

  2016 — 2018

• Garden City University

  Bachelors, BA in Psychology/ Journalism

  2020 — 2023

• Ravindra Bharathi Global School

  10th , Science CBSE

  2015 — 2016