Sourja Kumar Dutta
|| Market Research Analyst|| Intelligence Advisor|| Tata Consultancy Services|| MBA - Finance and Marketing
- Role
- Market Research Analyst at Tata Consultancy Services
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Sourja Kumar Dutta
Skilled professional experienced in conducting comprehensive market research, analysing competitive landscapes, data analysis and trend forecasting. Adept in designing and implementing research methodologies to support strategic decision-making and drive business growth. Ability to leverage analytical skills to support strategic decision making and enhance financial performance by data-driven recommendations. Able to collaborate with cross-functional teams to understand business requirements and deliver scalable solutions.
Experience
Market Research Analyst
Jul 2024 — Present · Kolkata, IN
Conducted market research, market and competitive intelligence about market dynamics using diverse data sources to generate actionable insights for strategic decision making. Advised client executives and senior management by analysing competitor strategies, market trends, business profitability, headwinds and tailwinds, consumer demographics and behaviour, market share, potential market size, product launches, growth, distribution, expansion plans, sales enablement, etc. Performed research using publications, statistical analysis, point of sale (POS) data, research reports, internet, and databases/tools like Gartner, Forrester, Everest, Statista, NIQ, Capital IQ, GlobalData, D&B Hoovers, ZoomInfo, CRUSH, Euromonitor, Sprinklr, Draup, IDC, MS Excel, etc. and analysing them to derive supportive conclusions. Conducted analysis to identify target companies for mergers and acquisitions, and supported investment decisions, aligned with corporate objectives. Led execution and analysis of research projects, whitespace identification, idea & concept validation, claims testing, and post-launch restage initiatives. Managed stakeholder relationships both internal (cross-functional teams) and external (clients and research partners) ensuring timely, insight-driven project delivery. Translated findings into strategic recommendations that influence business strategy, innovation pipelines, and go-to-market planning.
Education
Don Bosco School, Bandel
Secondary
CHANDIGARH UNIVERSITY
Master of Business Administration - MBA
Hooghly Engineering and Technology College
Bachelor of Technology - BTech
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.