Sourik Bose
AIPR Certified PR Professional | Brand Consultant | IT, Startup, B2B Technology, Fintech, Ecommerce, Education, Aviation, Real Estate, Health & Insurance
- Role
- Assistant Account Manager at Adfactors PR
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Sourik Bose
A graduate of International School of Business & Media with an MBA in Marketing and a B.Tech in Electrical Engineering from Kalinga Institute of Industrial Technology, I am currently serving as an Assistant Account Manager at Adfactors PR. In this role, I focus on leading integrated communication strategies, building strong client relationships, and spearheading thought leadership initiatives for CXOs across BFSI, tech, and real estate sectors. My core competencies include strategic counsel, media planning, and supervising account teams to ensure high-quality delivery and alignment with client objectives. At Adfactors PR, I collaborate with cross-functional teams to execute targeted campaigns that deliver measurable results for clients. By driving strategic communication and thought leadership initiatives, I facilitate impactful media opportunities and cohesive brand narratives. I am motivated by the opportunity to align communication strategies with business goals, contributing innovative ideas and fostering strong stakeholder relationships to create value and drive success for clients.
Experience
Assistant Account Manager
Apr 2024 — Present · Bengaluru, IN
As an Assistant Account Manager, I have transitioned into a more strategic, client-facing role—driving end-to-end PR mandates while nurturing high-impact stakeholder relationships. My responsibilities include- Leading integrated communications strategies aligned with client business goals, across BFSI, tech, and real estate sectors- Steering client relationships with a focus on strategic counsel, proactive media planning, and measurable outcomes- Driving thought leadership for CXOs through authored articles, industry-specific narratives, and targeted media opportunities- Supervising account teams to ensure high-quality delivery, timely execution, and alignment with brand priorities- Collaborating cross-functionally to support digital PR integration, media advocacy, and reputation management initiatives- Overseeing large-scale campaigns and events, ensuring consistent brand messaging across touchpointsBrands Serviced – Capgemini, Moneyview, Fidelity Investments India, Puravankara, Anaptyss
Education
International School of Business & Media
Master of Business Administration - MBA, Marketing with Supply Chain and Operations
2019 — 2021
Kalinga Institute of Industrial Technology, Bhubaneswar
B.Tech, Electrical engineering
2013 — 2017
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