Sourav Rout
UX/UI Designer | Vibe Coding | AI enabled Design practitioner | Design Strategist and Mentor | Business Analyst | Entrepreneur | Startup Mentor | Marketing Enthusiast
- Role
- Experience Design Consultant at KPMG
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Sourav Rout
I\'m an Entrepreneur turned UX/UI Designer and Consultant with over 8+ years of entrepreneurship and 4.5+ years of corporate experience spanning design, product building and consulting. I work at the intersection of design, technology, and business - turning complex problems into intuitive digital experiences.My journey started in 2014 when I co-founded ReadyGo Cabs, a cab aggregator focused on affordable travel across India. Over seven years, I led strategy, operations, branding, and platform design - building a business-first mindset that shapes every design decision I make today.In 2021, I moved into the corporate world at Tata Consultancy Services as a UX/UI Designer and Frontend Developer, designing and migrating enterprise interfaces with a strong focus on usability, accessibility, and responsiveness.I then joined Deloitte India as a UX/UI Designer and Business Analyst, leading end-to-end design for 15+ responsive products - from user research and usability testing to design systems and stakeholder management. I also spearheaded the organisation-wide transition from Adobe XD to Figma.Currently, I\'m a UX/UI Design Consultant at KPMG Global Services, delivering end-to-end product design using Figma and AI-powered platforms like Lovable and Builder.io. I build scalable design systems, provide strategic UX consultancy, and leverage AI tools to vibe-code, prototype, and accelerate product delivery.Outside of work, I\'m a cycling enthusiast with a passion for sustainability, innovation, and giving back to the design and startup communities through mentorship and knowledge sharing. UX/UI Design - Wireframing, prototyping, design systems, visual design AI-Assisted Design - Lovable, Builder.io, vibe coding, rapid iteration Business Analysis - Requirements gathering, user stories, Azure DevOps Frontend - HTML, CSS, design-to-development handover Entrepreneurship - Startup strategy, operations, business growth Leadership - Stakeholder management, cross-functional collaborationAlways open to connecting and collaborating at the crossroads of design, technology, and business.
Experience
Experience Design Consultant
Sep 2025 — Present · Bengaluru, IN
Designing and delivering end-to-end digital products using Figma and AI-powered platforms such as Lovable and Builder.io, taking full ownership from initial concept through to developer handover- Building and maintaining scalable design systems that establish a consistent visual and interaction language, enabling faster and more reliable product delivery across teams- Providing strategic UX consultancy to clients by identifying friction points in existing experiences, conducting discovery sessions, and recommending data-informed design solutions that align with broader business objectives- Bridging the gap between design and development by creating detailed, developer-ready specifications, component documentation, and annotated prototypes that reduce ambiguity during implementation- Leveraging AI-generalist capabilities to rapidly vibe-code, prototype, and iterate on product concepts, enabling quicker validation of ideas and smoother handovers to engineering teams- Collaborating with cross-functional stakeholders including product managers, engineers, and business analysts to translate complex requirements into intuitive, user-centered design solutions- Staying ahead of emerging UX trends and AI-assisted design workflows, continuously integrating new tools and methodologies to enhance the quality and efficiency of the design process.
Education
KIIT - Kalinga Institute of Industrial Technology
Bachelor of Technology - BTech, Computer Science and Communication Engineering
2017 — 2021
D.A.V. Public School, Chandrasekharpur
LKG - CLASS X | CLASS XI - CLASS XII , Science
2003 — 2017
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