Sourav Mukherjee

About Sourav Mukherjee

Over 8 Years of Experience in Digital Marketing Arena - Conversion Rate Optimization, Online Reputation Management, Brand Building, Google & Bing Paid Platform Marketing, Social Media Marketing. Areas of Expertise-> Business Generation - Proposal Making, Guiding the Sales Team -> Search Engine Optimization - Planning, Strategy-making & Implementation -> Paid Marketing – Pay-Per-Click Campaign Creation & Management -> Online Brand Reputation Management – Brand Building, Monitoring & Promotion -> Social Media Marketing & PR – Engaging with Target Audience and Demography -> Email Marketing – Devising Targeted and Successful Email Marketing Campaigns -> Content Marketing - Native Advertisement -> Competitor Analysis and Market Research -> Result-oriented ROI-Driven Approach

Experience

1. Sr Digital Marketing Associate

   Techievolve Global It Solutions

   Dec 2018 — Present · Kolkata, IN

   Responsibility: Websites Structural Analysis, Onsite Recommendations, depth analysis of competitors, Create Target plan up by following Google algorithm, Business Analysis through Google Analytic & various other paid analytics tools- such as Piwik, Raven, Webtrend,etc. Create new & trending concepts or Strategy in Viral Marking, Increase Conversion by analyzing current visitor behavior, Conversion Rate optimization, PPC - Search and Display Marketing Campaign Management, Increase website leads by giving new marketing ideas, Providing support to other team members.\\\\n\\\\nUtilizing social media platform like Facebook, Twitter, LinkedIn, Pinterest to boost the online branding & product promotion, sharing informative contents in the group to increase user & visitor engagement.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n

Education

• Central Model High School

  A.I.S.S.C.E., SCIENCE

• Surendranath College, kolkata

  Bachelor of Science (B.SC)