Sourav Das
Aspiring Google Ads & Performance Marketing Specialist | Learning Campaign Strategy, Optimization & Analytics | Open to Mentorship
- Role
- Digital Marketing Manager at Spm Ias Academy
- Location
- Guwahati, AS, IN
- LinkedIn followers
- 500 followers
About Sourav Das
I’m on a focused journey to master Google Ads and Performance Marketing—with the long-term goal of becoming a results-driven campaign strategist who can scale paid traffic effectively and profitably.Over time, I\'ve realized that success in Google Ads isn’t just about launching campaigns—it\'s about understanding user intent, analyzing data, refining targeting, and constantly optimizing to hit KPIs. I’m fascinated by how performance marketing can directly impact business growth, and I’m committed to learning the techniques that make that happen. What I’m currently working on: Crafting high-performing Google Search & Display campaigns Mastering bidding strategies, match types, and audience segmentation Conversion tracking & ROI analysis through tools like Google Analytics Studying campaigns from experienced PPC managers and real-world case studies Why I’m here:I’m actively seeking to connect with Google Ads professionals, PPC strategists, and performance marketers—people who’ve been in the trenches and can share practical insights. I’d love to learn from your experience, understand your workflow, and explore how I can apply that knowledge in my own journey.If you\'re open to sharing insights, feedback, or even quick conversations, I’d deeply value the connection. Let’s grow together—and make every click count-Key Skills: Digital Marketing Google Ads Search Engine Marketing (SEM) PPC Conversion Rate Optimization (CRO) Campaign Management Website Strategy and Management YouTube Ads & SEO On-page Optimization SEO Keyword Optimization Facebook and Instagram Marketing Social Media Marketing (SMM)
Experience
Digital Marketing Manager
Sep 2024 — Present
Education
Manipal University Jaipur
Master of Business Administration - MBA, Marketing/Marketing Management, General
2021 — 2024
West Guwahati Comm. College
Bachelor's degree, Accounting
2015 — 2018
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