Sourav Borah
Writer. Editor. Oxford comma enthusiast.
- Role
- Marketing Campaign Manager at Deloitte Digital
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Sourav Borah
Campaign Manager with a strong track record in B2B SaaS, currently leading account-based marketing initiatives at Deloitte. Skilled in developing joint go-to-market strategies and executing targeted campaigns for ISVs, consistently accelerating pipeline growth and co-sell opportunities. Experienced in creating marketing assets, training resources, and sales enablement tools to boost engagement and performance. Proven track record in building strategic alliances and optimizing marketing ROI through data-driven analysis of campaign effectiveness.
Experience
Marketing Campaign Manager
Jul 2022 — Present · Bengaluru, IN
Spearhead account-focused marketing programs for B2B SaaS, fueling pipeline expansion and collaborative sales efforts.Design and implement integrated go-to-market plans and specialized campaigns for ISVs.Produce promotional materials and sales support resources to enhance stakeholder engagement and outcomes.Maximize marketing impact by leveraging analytics to assess and refine campaign performance.
Education
Christ University, Bangalore
B.A English Honours
2016 — 2019
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