Soumyadeep Mondal

Sales and Marketing Intern @Akshayakalpa Organic

Bengaluru, IN

Successfully planned and executed over 25 Below-the-Line (BTL) marketing events across Bengaluru, engaging with 500+ customers and promoting Akshayakalpa’s organic dairy products, enhancing brand visibility in the community.2. Led product sampling sessions, directly interacting with potential customers, explaining the health benefits of organic dairy products, and boosting brand awareness while collecting valuable customer feedback.3. Conducted retail store audits and competitive benchmarking to evaluate Akshayakalpa’s market positioning against industry leaders like Amul and Nandini, providing actionable insights to improve brand visibility.4. Analyzed the strengths, weaknesses, opportunities, and threats within the organic dairy market, proposing strategies to enhance customer engagement, optimize lead conversion, and improve logistics operations.5. Gained in-depth knowledge of FMCG field operations, customer behavior analysis, and event management while enhancing skills in reporting, data-driven decision-making, and collaboration with cross-functional teams