Soumya Sofat
Senior Creative Strategist @VML
Signup · Get unlimited contacts
WORK HISTORY
Senior Creative Strategist @VML
Mumbai, IN
Digital Strategy | Brand Growth | FMCG • Shaping digital transformation for Lakmē, building engagement and expansion for the Lakmē Skin digital ecosystem while identifying new growth opportunities. • Crafting Lakmē Fashion Week’s digital strategy, amplifying brand influence at India’s biggest beauty and fashion event. • Global pitches & digital strategy for Coca-Cola, Coke Zero, Absolut, Dove, Kalyan Jewellers, Tanishq, Vaseline, Oreo and Axe. • Digital brand growth for Vaseline, driving cultural relevance for the brand in the beauty space. • Focused on high-impact campaigns, audience engagement, and measurable brand growth. • BD & Ecomm for Pond’s & Lakmē.
EDUCATION
MICA | The School of Ideas
PGCP, Crafting Creative Communication, Advertising and Marketing
BA (Hons.) Psychology
Bachelor of Arts - BA
Global Music Institute (GMI)
Undergraduate Diploma, Music Performance, General
ABOUT SOUMYA SOFAT
Creative Brand Strategy @ VML | WPP | MICA
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.