Soumya Sharma
Marketing @ Thrillophilia｜Building Brands and Crafting Stories｜SEO｜Brand Strategist
- Role
- Senior Marketing Executive at Thrillophilia.com
- Location
- Jaipur, RJ, IN
- LinkedIn followers
- 500 followers
About Soumya Sharma
From Ideas to Impact: Crafting Stories That Shine. Every brand’s journey deserves a compelling narrative. With skills in branding, content strategy, and digital marketing, I excel at turning concepts into stories that resonate. Whether it’s managing 1100+ SKUs across top e-commerce platforms or developing top-selling travel itineraries, my approach blends creativity with data-driven insights. My areas of expertise include: Market Research & Trend Analysis: Identifying market trends to develop marketing strategies that lead. SEO & User Acquisition: Enhancing brand visibility through optimized content and targeted campaigns. Leveraging data-driven content strategies for superior content performance analysis. Product Development & CMS Expertise: Creating detailed product descriptions, developing itineraries, setting pricing, reviewing graphics, and overseeing content integration in CMS platforms. Skilled in content management tools and digital content review. UI/UX Management: Tracking and analyzing user behavior using tools like Google Analytics and heatmaps. to optimize page performance, enhance user engagement, and ensure an intuitive user experience. Proficient in UI content delivery and end-to-end customer experience design. Content Creation & Strategy: Crafting engaging long-form storytelling, creative writing, and technical content creation. Designing impactful campaign ideation and social media marketing strategies. Collaboration & Facilitation: Leading cross-functional teams and mentoring team members to drive superior content quality control and impactful branding strategies. Excelling in collaboration and facilitation.[: Heatmaps are my secret weapon. There’s something incredibly satisfying about visually mapping out user engagement and turning that data into actionable insights!] Ready to elevate your brand with data-backed content strategies? Let’s connect.
Experience
Senior Marketing Executive
May 2024 — Present · Jaipur, IN
Developed & optimized content for digital campaigns, boosting page traffic from 2.5M to 3M in 3 months.• Led content marketing for a new website, Rare Safaris\' launch, creating 50+ product descriptions & SEO-driven landing pages.• Consistently overachieved product development targets i.e. 110% in 1st month, 163% in 2nd month.• Trained and managed a team of 12 writers, improving workflow efficiency and maintaining brand consistency.• Conducted in-depth market research for top 15 competitors, identified trends and developed framework for top trending tour packages.
Education
Tree House School - India
High School
St. Anselm's Pink City Sr. Sec. School
High School Diploma, International Business/Trade/Commerce/Finance
Poornima University
Bachelor of Business Administration - BBA (Financial Management), Finance and Financial Management Services
DY Patil University
Master of Business Administration - MBA
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