Soumya Ranjan Das

Lead Marketing Automation || ACS || SFMC|| AEM || Ex Accenture

Role
Campaign Lead at McAfee
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Soumya Ranjan Das

Marketing automation Lead with 10+year of experience in Multi channel Marketing and end to end email campaign management.Also work on reporting and Campaign Analysis to increase ROI in OEM. Also Manages CMS using Adobe Experience Manager. Creating experience messaging using Adobe Test and Target platform.

Experience

  1. Campaign Lead

    McAfee

    Jul 2015 — Present · Bengaluru, IN

    Working as a marketing automation specialist in McAfee worldwide online Monetisation and Retail team. Targeting segment audience through Life cycle,Manual and SMS campaign.Also used to work on reporting and campaign performance analysis to increase the ROI. Doing end to end B2C campaign management and sql tuning as well using Strong view cloud platform and Dynamic yield and Next gen messaging tools as well.

Education

  • Regional College of Management (RCM), Bhubaneswar

    Master of Computer Applications (M.C.A.)

    2009 — 2012

Skills

  • Campaign Management
  • Microsoft Office
  • Web Analytics
  • Eloqua
  • Email Marketing
  • Marketo
  • Digital Marketing
  • Selligent
  • Html
  • Sql
  • Marketing Strategy
  • Seibel Crm
  • Aem
  • Advertising
  • Dream
  • Cascading Style Sheets (Css)
  • Reporting & Analysis
  • Marketing
  • Roi Optimization
  • Oem Management
  • Javascript

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Soumya Ranjan Das — Campaign Lead at McAfee in Bengaluru, KA, IN | Unifers