Sophie P.
Associate Director @Deloitte Digital
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WORK HISTORY
Associate Director @Deloitte Digital
London, GB
EDUCATION
Beijing Foreign Studies University
Bachelor of Business Administration (BBA), International Finance and Chinese (Mandarin)
ABOUT SOPHIE P.
Change is what I do. I’m a builder, an innovator and a driver of change. I thrive in the unknown, creating the vision and the opportunity that comes with.Currently leading AI Operations in Deloitte Digital getting people to think and work differently about AI, driving our go to market strategy and building the future vision. I also lead our loyalty practice where the team are building scalable loyalty programmes from strategy to implementation to global scale to drive greater ROI, customer lifetime value and experiences for their customers I don’t just talk about transformation. I build it, lead it, prove it and scale it whilst bringing my team on the journey to see and believe in the same vision.My passion sits at the intersection of AI, customers and human experience. The future of customer relationships will be defined by how well organisations use AI to make experiences feel more human and how well teams learn to work alongside AI to get the best out of both.I’m a leader comfortable in the boardroom and on the ground, earning the trust of senior stakeholders and my teams across some of Europe’s most recognised businesses in retail, financial services, automotive, insurance, health and consumer goods.I’m not afraid of where AI is taking us. I’m excited by it. And I want to bring others with me.
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