Sophie Goodall
Guest Lecturer @Richmond American University London
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WORK HISTORY
Guest Lecturer @Richmond American University London
London, GB
EDUCATION
University of Greenwich
Public Relations BA (Hons)
Erasmushogeschool Brussel
Lobbying in the EU Intensive Programme, Public Relations, Advertising, and Applied Communication
SKILLS
ABOUT SOPHIE GOODALL
I believe the secret to great marketing is simple: Obsess over your audience. For 15+ years, I\'ve been the \'first marketer\' for startups, building their marketing engines from scratch.Too many businesses build marketing around what *they* want to say, not what their customers need to hear. My approach is different. It\'s built on a deep understanding of your audience, creating a clear plan, and executing on it with AI-enhanced efficiency.My specialities include- Building strategic roadmaps for sustainable growth- Creating foundational marketing systems- Acting as a long-term fractional marketing partner.My work is guided by an ethical approach to AI, using it as a strategic assistant to increase efficiency, which allows us to focus on the human elements of creativity and connection.If you\'re a founder wearing every hat and ready to take the marketing one off, I\'d love to chat.You can reach me at s•••••@sophiegoodall.co.uk
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