Sophie Hanrahan

WORK HISTORY

EDUCATION

ABOUT SOPHIE HANRAHAN

I bring 15+ years of experience leading strategic marketing and communications across consulting, financial services, and regulated sectors—partnering with C-level leaders to amplify brand voice, elevate subject matter expertise, and drive business growth. Whether repositioning a brand post-transformation, launching executive eminence programs, or unifying messaging across global teams, I’m known for bringing clarity to complexity and turning strategy into execution. What I Do Best: • Transform brand identity into measurable impact through high-impact storytelling, content strategy, and go-to-market campaigns • Elevate SME voices through thought leadership platforms—white papers, blogs, speaking engagements, and media placements • Lead cross-functional teams to deliver unified, scalable messaging across digital, event, and editorial channels • Shape brand reputation through executive communications, PR strategy, and regulatory-compliant marketing • Align marketing operations with business goals—accelerating speed-to-market, improving content ROI, and enhancing digital presence • Leverage my background in journalism to bring clarity to complexity Career Highlights: • Spearheaded IBM Consulting’s first industry-focused eminence strategy, spotlighting SMEs through multimedia content and flagship events • Developed 8 AI white papers across 5 industries in 4 weeks—driving top-of-funnel engagement with elite enterprise clients • Directed the brand integration of Promontory into IBM Consulting, preserving identity through a dual-brand strategy and digital optimization • Scaled high-performing marketing teams, streamlined content systems, and improved compliance and legal review turnaround I lead with vision, deliver with precision, and thrive in environments where storytelling, strategy, and leadership converge. If you’re looking for a senior marketing leader who knows how to shape perception, spark engagement, and move the business forward, let\'s connect.