Sophie Collins
Director of Sales & Marketing @Balmer Lawn Hotel
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WORK HISTORY
Director of Sales & Marketing @Balmer Lawn Hotel
Brockenhurst, GB
Responsible for leading the commercial, sales and marketing strategy for Balmer Lawn Hotel, driving sustainable revenue growth across rooms, events, weddings, leisure and corporate segments.The role focuses on brand positioning, demand generation, partnerships, events and customer experience, working closely with the owners and senior team to strengthen market presence, maximise performance and support long-term growth.
SKILLS
ABOUT SOPHIE COLLINS
I am an accomplished strategic leader with over 20 years of experience in B2B and B2C Marketing and Sales. Throughout my career, I have had the privilege of collaborating with major UK and global brands, focusing on sales, business development, marketing, strategic planning, brand positioning, communications, and change management. My expertise lies in nurturing high-performing teams by fostering collaboration, empowerment, and the creation of positive and inspiring work environments conducive to teamwork and professional growth. As an adept communicator, I craft impactful marketing strategies, drive brand recognition, and consistently achieve favourable business outcomes. My proficiency in stakeholder management has allowed me to establish fruitful relationships. I thrive in dynamic settings, where I drive operational improvements and deliver sustainable results. Leveraging my extensive experience, diverse skill set, and unwavering commitment to success, I am poised to contribute significantly to any organisation\'s mission.
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