Sophia Lerdahl
VP, Marketing & Strategy
- Role
- Vice President of Marketing & Strategy at Formative
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
Experience
Vice President of Marketing & Strategy
Dec 2022 — Present · Seattle, WA, US
Lead a department of 10+ marketing and strategy professionals- Lead strategy and comms programs, deliver senior-level client partnership, with a focus on climate and sustainability, and health and life sciences sectors- Lead resource allocation, staffing, growth pathing, knowledge sharing and culture for department- Collaborate with and advise executive level in business strategy priorities- Spearhead initiatives aligned to business priorities (e.g. ESG, AI)- Support agency business development
Education
New York University
Bachelor of Science (BS)
Skills
- Budget Management
- Cross-Team Collaboration
- Community Outreach
- Program Management
- Program Development
- Staff Development
- Strategy Writing
- Project Management
- Curriculum Design
- Teaching
- Strategy
- Stakeholder Engagement
- Business Writing
- Leadership
- Volunteer Management
- Business Development
- Fundraising
- Project Planning
- Strategic Planning
- Nonprofits
- Social Media
- Event Planning
- Program Evaluation
- Strategic Plans
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