Soorya Vs

About Soorya Vs

Accomplished Professional with an outstanding record of success in the media sector having 8 Years of rich experience in Marketing Communications & Operations | Digital Marketing,| Brand Management| Campaigns | BTL activations | CRM & Lead Management | Vendor Management || Team Management | Client –Relationship & OOH

Experience

1. Assistant Manager Marketing and Operations

   OMS Group

   Jul 2022 — Present · Kochi, IN

   Develop and implement the marketing plan within agreed time scales and budgets.\\\\n• Conduct cost-effective programs to facilitate lead generation including BTL activations, participation in franchise exhibitions, etc.\\\\n• Initiate and monitor online marketing initiatives like Display ads, SEM, emailer campaigns, and online partnerships.\\\\n• Monitor, analyze and report deviations and improvements sales process.\\\\n• Design, implementation, and maintenance of the CRM software.\\\\n• Monitoring, training, and reporting the performance of the call center.\\\\nAchievements:\\\\n• Reduced the Cost of acquisition by 50% for the brands through cost-effective campaigns.\\\\n• Reduced the dependency on print ads through SEM campaigns.\\\\n• Improved campaign performances through media and weekday analysis, lost customer analysis etc.\\\\n• Increased the efficiency of the call center by implementing standard processes and plugged leakages in information capture.\\\\n• Implemented and managed and the Oracle CRM OnDemand for the SAT Team. Trained the sales force on the sales process and CRM software.\\\\n• Organized and coordinated bi-annual training programs for the sales force of the organization.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n

Education

• Acharya Institute of Management and Science, Ist Stage, Peenya Industrial Estate, Bangalore-58

  Master of Business Administration - MBA

• Acharya Institutes

  Bachelor of Engineering - BE