Sonya Bentovich

UX Lead at Google

Role
Ux Lead at Google
Location
Durham, NC, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Sonya Bentovich

With a background in Psychology and Economics, I am always digging for a deeper understanding of what makes people tick and am driven by projects that have a social impact in mind.Rooted in customer research and empathy, I guide the design of products, strategies, experiences, and communications that help brands tell their story, set themselves apart, better serve their customers, and augment their social impact. I\'ve worked across industries to guide the strategy and research of user experience, concept development, brand positioning and messaging, new market opportunities, competitive assessments, and persona development. Whenever possible, I draw on my time working in the non-profit sector to bring customer experiences to life in immersive civic and social research projects.

Experience

  1. Ux Lead

    Google

    Nov 2025 — Present

    Lead UX team for Ads Safety

Education

  • Hawken School

    Diploma

    2004 — 2008

  • University of Rochester

    Dual BA, Psychology, Economics

    2008 — 2012

Skills

  • Event Planning
  • Social Media
  • Digital Marketing
  • Sales
  • Market Research
  • Training
  • Promotions
  • Public Speaking
  • Marketing
  • Advertising
  • Social Media Marketing
  • Customer Service
  • Food
  • Customer Relations

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Sonya Bentovich — Ux Lead at Google in Durham, NC, US | Unifers