Sonya Karimkhanzand
Content Manager @Journey Further
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WORK HISTORY
Content Manager @Journey Further
Manchester, GB
EDUCATION
Westholme Private School for Girls
A Levels
Leeds Beckett University
Master of Arts - MA, Public Relations and Strategic Communication
Leeds Beckett University
Bachelor of Arts - BA, Journalism
ABOUT SONYA KARIMKHANZAND
Content Manager who combines editorial instinct with SEO strategy to turn search intent into meaningful content – helping brands stay visible and relevant in a constantly shifting digital landscape.With over five years’ experience in digital marketing, I’ve seen how traditional content approaches don’t cut it anymore. The SERPs are more volatile, the algorithms smarter and the user journey more fragmented than ever.That’s why my focus is on creating content strategies that meet users where they are – at every stage. From discovery to decision, I make sure content does more than rank: it informs, reassures and moves people forward.I’ve led content strategies for household names like Boots Hearingcare & Liberty London, as well as e-commerce brands like Solmar Villas & Bare Biology, developing content that connects across SEO, editorial and full-funnel planning.Whether it’s tightening up a messy content ecosystem or spotting the search gaps others miss, I bring clarity, creativity and long-term thinking to every project.
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