Shruti Soni

Experience Designer

Role
Senior Consultant at EY
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

Experience

  1. Senior Consultant

    EY

    May 2023 — Present · Mumbai, IN

    Led end-to-end UX design for top-tier NBFC and international bank’s retail and corporate internet banking platforms, crafting intuitive, user-centered experiences that aligned with strategic business objectives.Directed the design of a digital loan journey for a major financial institution, optimizing user flows and interfaces to enhance usability and boost conversion rates.Managed a team of designers, providing guidance, mentorship, and ensuring consistent, high-quality deliverables across multiple initiatives.Played a key role in shaping and evolving scalable design systems, ensuring visual and functional consistency across digital touchpoints.Conducted stakeholder walkthroughs and design reviews to align design direction with user needs and business goals, driving informed decision-making throughout the project lifecycle.

Education

  • Maac

    Graphic designing and web designing

    2013 — 2014

  • Mumbai University Mumbai

    Bachelor of Arts - BA

Skills

  • Adobe Creative Suite
  • Brochures
  • UI Design
  • Photoshop
  • Typography
  • Photography
  • Graphics
  • Posters
  • Indesign
  • Illustrator
  • Adobe Photoshop
  • Web Design
  • Logo Design
  • Packaging
  • Layout
  • Advertising
  • Graphic Design

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Shruti Soni — Senior Consultant at EY in Mumbai, MH, IN | Unifers