Olga Sonina
Product Researcher @Semrush
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WORK HISTORY
Product Researcher @Semrush
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EDUCATION
Higher School of Economics
Professional development program, UX Research
Lomonosov Moscow State University (MSU)
Master's degree, Social Psychology
ABOUT OLGA SONINA
UX Researcher with 5+ years of experience in both B2B and consumer products. I work closely with cross-functional teams to validate the usability and value of new products and product improvements by means of various generative and evaluative research methods. My academic background in Social Psychology enables me to design research studies that effectively capture users\' perspective and inform design decisions. Main instruments: usability tests, user interviews, surveys, focus groups, ethnographic studies, diary studies, field studies.
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